How does Lomadee work?

You sign up for free, choose the brands that fit your audience, generate trackable links (and coupons when available), and share them wherever you want. On every confirmed sale, the commission appears in your dashboard and is paid via Pix.

How much can I earn with Lomadee?

There's no earnings cap: your commission depends on the sales volume you generate and each brand's rate. Active creators and affiliates range from extra income to a recurring monthly revenue — and you track it all in real time in the dashboard.

Yes. Signing up and using the platform are 100% free for creators and affiliates. You pay nothing to generate links, share, and earn commissions.

Which brands are available on Lomadee?

There are over 300 Brazilian brands and retailers across categories like fashion, home, beauty, electronics, and technology. You see each brand's commission before generating the link.

How do I get paid on Lomadee?

Payments are made via Pix. As soon as the brand confirms the sales cycle, your commission is released and lands in your account in days — not in 60.

February 12, 2026

Affiliate programs for small and midsize businesses: start on a limited budget

Affiliate programs for small and midsize businesses on a limited budget

Many small and medium-sized enterprises (SMEs) believe that the Affiliate Marketing is an exclusive territory for e-commerce giants. The picture you get is of complex systems, global networks, and budgets that seem endless.

The reality, however, is much more down-to-earth. For a small or medium-sized business, a well-structured affiliate program is not only feasible, but is one of the smarter ways to scale sales without compromising cash flow. After all, the model is performance-based: you only pay when you sell.

If you want to launch your program without spending fortunes on own developments or expensive consultancies, this guide was made for you!

The mindset of "Bootstrap ": start small, think niche

THE most common mistake when launching an affiliate program on a low budget is trying to embrace the world. If you try to compete with the commissions and volume of large marketplaces, your margin will be swallowed up.

The secret for SMBs lies in niche marketing. Instead of looking for influencers with millions of followers, focus on micro-influencers and loyal customers. These people have real authority over their audience, which results in much higher conversion rates those of digital celebrities.

Why do SMEs have an advantage?

While large corporations deal with bureaucratic processes and slow approvals, SMEs have the freedom to be very more strategic and personalized in their partnerships This brings many advantages:

Decision agility: you adjust commissions and launch seasonal campaigns in hours, taking advantage of opportunities that large companies miss in approval meetings.
Close relationship: direct contact with partners creates a network of loyal ambassadors, who thoroughly understand your product and sell with more ownership.
Niche Efficiency: focusing on specific audiences ensures higher conversion rates, as the product solves real pain points in a selected community.

The cost-effectiveness of a ready-made infrastructure

Many managers waste time trying to set up complex plugins, handle unstable software updates, or manage manual spreadsheets to save money. However, for an SME, the time is the scarcest resource. Using an affiliate network like Lomadee, for example, is the cheapest and safest shortcut to professionalize your operation from day one.

Active ecosystem: by integrating your brand into Lomadee, you don't start from scratch. Your store is exposed to a base of thousands of qualified affiliates who are already on the platform looking for products to promote.
Cutting-edge tracking technology: forget attribution errors that generate conflicts with partners. Lomadee takes care of the entire journey, from click to conversion, ensuring full transparency.
Centralized and scalable management: instead of managing dozens of individual contracts and payments, you centralize everything on a single dashboard. This dramatically reduces your team's operational cost and administrative time.
Security and anti-fraud: lomadee's technology protects your investment from invalid clicks and fraud by ensuring that your marketing budget is used only for legitimate sales.

Structuring your offer to be attractive

To attract good partners without breaking the budget, your offer needs to be competitive but sustainable. The big challenge for SMEs is not to offer the highest commission on the market, but the smartest proposal.

An attractive program is one that balances financial reward with ease of sale, creating an environment where the affiliate feels that their success is a priority for your brand.

In addition to the financial part, consider the exclusivity as a bargaining chip. Offering personalized coupons with the partner's name or giving early access to launches are ways to generate value without messing with the profit margin.

Progressive commissions: start with a base rate and offer bonuses to affiliates who meet volume targets. This encourages continued effort.
Support materials: don't just give the link. Provide banners, high-quality photos, and base texts. The less work the affiliate has, the faster they start selling.
Cookies window: offer a fair cookie time (ex: 30 days). This ensures that if the customer clicks the link today but buys next week, the affiliate will still receive the reward.
Samples and swaps: if the media budget is zero, utilize your inventory. Submitting the product so that the affiliate can test and create authentic content (the famous unboxing) dramatically increases the conversion rate and strengthens the link with the brand.
Customer Support unlike large retailers, you can offer a direct contact to ask questions. Having a quick channel to resolve technical issues or provide product information is a differentiator that retains the best partners.

Important tip: focus on clarity. The affiliate needs to know exactly how much they will earn, when they will be paid, and how they can market their product.Confusing rules alienate the best partners.

Management and monitoring: sustainable growth

Launching the program is just the first step. Long-term success depends on relationship maintenance. As a small business, you can afford to give a “boutique” service.

Create a simple WhatsApp group or send a monthly newsletter with sales tips, ready-made creatives (photos and videos), and the products that are converting the most. Making life easier for the affiliate is the best way to ensure they continue to prioritize your brand instead of the competition.

Metrics that really matter

Be very careful not to get lost in vanity. Monitor the ROI THE Customer Acquisition Cost (CAC) via affiliates and the Conversion rate If an affiliate brings in a lot of clicks but no sales, their audience may not be aligned with your product.

The next step in growing your business

Setting up an affiliate program does not require a multinational structure, but rather a vision focused on real results.By uniting the strength of niche markets with a well-structured and attractive offer, your company gains scale without compromising financial health.

Don't let technical complexity slow you down. While your competitors waste time with spreadsheets and manual processes, you can focus on what really matters: the growth of your business and the quality of your product

Ready to turn your business into the most cost-effective sales machine on the market?Register your brand on Lomadee and start scaling your operation with those who understand performance!

Frequently asked questions

Lomadee is a creator commerce platform that connects creators and affiliates to Brazil's biggest brands. With over 1 million registered affiliates, R$10 billion in GMV generated, and R$5 million paid in commissions, we are the country's largest performance and audience-monetization ecosystem.